DOKUCHAEVA
The DOKUCHAEVA brand was created by designer Anastasia Dokuchaeva in 2017. In just a few years the brand has become one of the most recognizable among modern Russian
brands. Collections resonate with different generations: both millennials who focus on the quality of things, and generation Z, which realizes its desire for self-expression in DOKUCHAEVA clothing. Read more
To produce a wow-effect, to focus the center of attention on the image, to leave a vivid
impression - all this is easily achieved together with the collections of the Russian brand.
The creative tandem is responsible for their creativity: directly Anastasia Dokuchaeva
herself and partner Elena Shevtsova. An equal union of Elena and Anastasia successfully
implements all processes and areas: design development, fabric selection, brand
positioning. Each thing is filled with individuality, the ease of combination allows you to find
unique wardrobe solutions for both a special occasion and every day. The DOKUCHAEVA
brand is not just another reading of a modern wardrobe, but its saturation with new forms
and colors to create your own unique “I”.