This Israeli Brand with more than a half-century of history is considered the leading company among the brands offering the exclusive collections of swimwear and beachwear. 'GOTTEX' was established by Lea Gottlieb. In the 60's the brand made a sensation when introduced the beach ensembles (the sets of pareo and swimsuit). Thus, one could make a brilliant total look on the basis of a swimsuit.
The idea was immediately picked up by others and turned into the global trend. The materials used by 'GOTTEX' are exclusive, they do not stretch, fade and lose their shape. The company was among the first who began using spandex and removable bra cups. However, the brand’s main value is design. The head of design for ‘GOTTEX’ is Molly Grad, the graduate of Central Saint Martins, who used to work for Stella Mccartney, YSL and Gianfranco Ferre, dress Scarlett Johansson for the golden globe award, Annie Lennox – for ‘oscars and Madonna – for her global tour. The contrasting colour-schemes (more than 60 shades), emphasizing the refined details and print designs, seem to be inspired by the palette of Israeli Landscapes, it is truly a colour explosion. The bohemian style by ‘GOTTEX’, which makes the female silhouettes more attractive and graceful, the rich colour range, originality and quality have been long since appreciated by Elizabeth Taylor, Bar Refaeli, Naomi Campbell, Angelina Jolie, Chanel Iman, Vanessa Paradis, Audrey Tautou and many other celebrities.
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