JACQUEMUS

The founder of the French brand JACUEMUS Simon Jacquemus is sure that clothes are
designed not only to create an image, but also to help relax, feel comfort, better
understand, hear and love oneself. These ideas are embodied in his collections, made in
the style of French minimalism: loose silhouettes, natural fabrics and natural shades,
appropriate in any situation.

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The JACQUEMUS brand was created by Simon in honor of his mother: this name is her maiden name. In 2015, Jacquemus won the LVMH Prize for the development of the brand, in 2018 he created a collection of small bags that made him famous all over the world, and in 2019 the men's line was launched. Today JACQUEMUS clothes and accessories are chosen by top stars: Emily Ratajkowski, Dua Lipa, Kendall Jenner and Rihanna, and Jacquemus has become one of the most adored designers of the new decade. “I want the clothes to emphasize the personality of the person who wears them, and not overshadow them. So that one would feel comfortable in it, so that I would not have to push a person to buy it”, the author of the brand believes.
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