It is a real gem of the underwear fashion. That is how Jean Paul Gaultier characterized this italian brand. Initially each article by ‘LA PERLA’ used to be packed into the box of red velvet, decorated with a pearl. The brand was established in 1954 by Ada Mazotti, who practiced sewing corsets for the well-to-do ladies. Soon ‘LA PERLA’ atelier turned into the authoritative fashion house, one of the leading brands in the underwear market.