GIA GIA

The shoe brand GIA COUTURE was founded in 2015 by an Italian Barbara Borghini,
named after her daughter Ginevra. GIA GIA is one of the most wanted line as well as the
main brand, created with the skill and talent of the Florentine shoe artisans. The designer
of the brand was Domenico Strecapede, and their very first collection with Borghini was
not only highly appreciated by fashion critics, but almost instantly sold out.

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The brand releases two collections a year, as well as collaborations with street style heroes, bloggers and other influencers. The GIA GIA collections embody the latest shoe trends: mules with inflated leather details, weightless sandals with solid sole, elegant sandals, etc. Comfortable and effective footwear reflects not only modern trends, but also the key values ​​of the brand: Italian quality laid down by the Florentine artisans, embodied in every detail - from the choice of leather to the comfort of the last and any, even the smallest, stitch.
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