NAUMI

Using the experience she has gained working on design for Italian brands in 2014 Svetlana Kononova created NAUMI, the Russian premium brand of women's down coats and comfortable casual wear. The team includes professional designers and craftsmen whose primary task is to create patterns of collections, strict control of production and quality of finished products which is confirmed by authoritative expertise. Only fabrics of the best manufacturers are used.

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In cooperation with world technologists, it is possible to find interesting solutions, for example, a unique material “military” on a silver base, which under bright sun gives a 3D glow effect. From this fabric winter down suits, overalls and jackets are created that differ from other winter clothes in design. As the fur trim auction fur is used, such as raccoon fur from SagaFurs. An important step towards the creation of an ideal down jacket was the replacement of Chinese fluff with Russian brought from Siberia. Today it is the highest quality raw material used as a filler - it provides heat, proper air circulation and lightness. Color solutions are always harmonious and correspond to the latest trends; therefore the collections are constantly updated and expanded. The selection of colors and the development of prints are in the center of great attention.
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