The brand from the Netherlands appeared not so long ago — in 2010; its collections
reflect the unique style of Dutch design, the irony, modernity, and daring of the youth.
The brand was established by Zoe and Quince Karssen. They redefined basic things and
added some humor and rebellion when they produced collections in the style of the
main fashion trend of the tenth — normcore.
In their core lies the expressive European
street style, rock-n-roll and sporty-chic, bright colors, interesting prints, meaningful
writings. The creators say that first of all the brand speaks to a «cool urban girl» by
fulfilling her needs for comfort and self-expression. The main piece of the brand is a
whole suit consisting of a top with pants or a skirt, which meets the following criteria:
easy to put on, pleasant to wear, interesting to look at. The collections also present t-
shirts, sweatshirts, pullovers, jackets, pants and a line of denim. Seemingly affordable,
the brand is actually premium, which is supported not only by intelligent design in style
of the Belgian school but also by the quality of materials and the tailoring. Among the
fans of ZOE KARSSEN are the top models Kate Moss and Cara Delevingne, the singers
Rihanna and Beyonce.