OLOLOL BRAND EVENING IN EKATERINBURG

February 2024

VIPAVENUE online boutique welcomed spring with a bright event organized at the Sinara Center together with the LEKTORY event agency. The guests became spectators of a performance show dedicated to the spring collection of the OLOLOL brand; special guests were the founder and designer of the brand Oksana Lavrentieva and writer Alexander Tsypkin.
In the first part, the audience saw the new OLOLOL collection, which once again confirmed that a woman's strength lies in her tenderness, sensuality and attractiveness. The guests were presented not just a show, but a modern performance, where the heartfelt monologues of the actresses, classical defiles and ballet elements organically intertwined into a unity and each image became a symbol of feminine strength and a source of inspiration.
In the second part, Alexander Tsypkin, the writer with incomparable sense of humor and bright charisma, came on stage being literary swept away by stormy applause. The “Unprincipled readings" lifted everyone's spirits — there were laughter, tears, and empathy for the heroes of the stories. After the speech, Alexander arranged an autograph session - the guests received a book with good wishes from the author.
The event was accompanied by a delicious buffet with drinks, which decorated the holiday, as well as a raffle of prizes and gifts from VIPAVENUE and partners of the evening.
Behind the scenes of the project is the LEKTORY event agency, which has many successful premium-level events to its credit. The agency's approach to creating events is unique: This is invariably a delicate taste, precision of details and a desire to exceed all expectations of the guests.
The evening was spent in an atmosphere of quiet luxury and brilliance of diamonds. The partner of the event was the jewelry house CHAMOVSKIKH, the author of exclusive jewelry with precious stones of premium characteristics, which could be met in a special brand zone.
The FORUM developer also supported the event: his projects are always a sign of quality and lifestyle. The concept and architecture are unique each time, they are united by attention to detail, impressive views and level of service.
Also among the partners is ATIS FABER expert dentistry: digital prosthetics, implants with a guarantee of eternity, treatment under a microscope and the magic of bite correction — every smile acquires perfection.
The partners of the evening were the premium brand of the BKS financial group, offering personal banking services for wealthy clients, and ELOCTROCARS RUS - luxury electric cars and premium hybrids of an exceptional level, as well as the flower boutique THEATRE OF FLOWERS and the SALON 100 intellectual club.